• ABOUT THE WEEK

    The European Week of Sport aims to promote sport and physical activity across Europe. The Week is for everyone, regardless of age, background or fitness level. With a focus on grassroots initiatives, it will inspire Europeans to #BeActive on a regular basis and create opportunities in peoples’ everyday lives to exercise more.

  • THE CONTEXT

    Participation in sport and physical activity is stagnating, and in some EU Member States, even declining. It’s not just people’s health and well-being that suffers; it’s our society and economy as a whole. Increased spending on health care, a loss of productivity in the workplace and reduced employability are just a few of the negative knock-on effects.

  • SHAPE OF THE WEEK

    The European Week of Sport takes place at EU, national, regional and local level, and is structured to include themes and activities that appeal to all audiences. The Week is structured around four Focus Themes: Education environment, Workplace, Outdoors, Sport Clubs and Fitness Centres. These are the main settings where people can improve their habits and #BeActive!